An independent design practice that creates exceptional digital experiences and brand systems.

 

We build audience-centered, visually engaging websites, apps, and digital brands for fashion, lifestyle, and tech startups. If you are interested in collaborating with us on your next project, please send us an email.

 

EBY

e-commerce

Website

Marketing

Co-founded by Sofia Vergara, EBY is a direct-to-consumer, subscription-based underwear service for women. We partnered with the co-founders to better communicate the brand and improve the shopping experience for over 20,000 customers.

 

Vizbee

Strategy

Product

Brand

Vizbee makes smartphones, smart speakers and smart TV's in our living rooms together behave as one device. Working directly with the co-founders, we augmented their product and engineering teams to create a seamless product experience across apps, streaming devices, and smart TVs.

vizbee.png
 

Porte+Hall

e-commerce

Website

Development

Boutique interior and exterior mat company Porte+Hall engaged with us to improve conversions across their digital storefront. A 17.9% increase in total sales for Q4, a 24% increase in Average Order Value, and we even helped moved the needle on their returning customer rate to 87%.

porch-and-hall.png
 

New York City Alliance

e-commerce

Development

Brand

Multi-channel apparel company NYCA enlisted Unified Theory to oversee UX, design, development, and brand creation for a lineup of multiple brands.

 

Group Experience

Brand

Website

Development

Group Experience provides the tools to build your own group travel experience. Unified Theory worked with Group Experience to define its brand and reflect the experiences and destinations in an easy-to-use digital presence.

groupexperience.png